Professional Retail Visualizer
The Professional Retail Visualizer is an installed configuration and visualization solution designed for product categories such as kitchens, media centers, and built-ins that rely on a complex set of steps in order for the customer to purchase. In its current pilot version, the PRV allows for the custom configuration of outdoor kitchen islands and patio furniture, and the subsequent placement of the 3D configuration into the customer’s photo.
A highly sophisticated, yet easy to use configuration and visualization tool, it is extremely effective in increasing all the key retail metrics, most importantly sales conversion rates. Along with development revenue, significant license revenue is derived from software sales to retailers.
In addition to sales conversion rates, sales close time has been accelerated from several weeks or months to a single visit in many cases. Importantly, this solution gives the vendor a significant competitive edge because they can show expensive and complicated products in the customer’s own space and significantly reduce the risk of dissatisfaction through the realistic preview. In some cases, prospects see the PRV as not only a sales and marketing tool, but also providing operational savings on product returns, particularly with custom fabrics, textures, and tiles.
The PRV is currently available as a downloadable solution and targets manufacturers interested in displaying full, configurable catalogs in 3D and making this tool available to their distribution networks. An online version is currently in the R&D phase.
Key Factors
- Gives consumers the opportunity to view products in their own living environment
- Allows for easy assembly of more complex configurations
- Combines configuration with visualization
- Allows consumer to view all available options with no additional retail space
- Extends showroom for brick and mortar retail
- Easy to configure and re-configure on the spot
- Increases margin through easy up-sale
- Drives consumers to higher profit or featured items
- Creates excitement and shortens sales cycle — close the sale in minutes!
- Increases margin through up-sale
- Reduces changes and returns
Retail Visualization Video
Quick Links
Don't Just Take Our Word For It...
"It's amazing how well we've done since adding YOUReality Professional to the process. What used to be a $10K sale is now a $20K sale. We are benefiting from upselling equipment and islands as well as the high profit from stone and installation on these jobs. Even before peak grill season and in this tough economy, we are growing the business. YOUReality Professional saves time, saves money, is easy to use, and is affordable. It's a no-brainer. I would tell any dealer that it is an absolute no-brainer."
Michael Kenady, Atlanta Grill Services, Alpharetta, GA
