YOUReality at the 2012 International Builders’ Show – Day 1 Photos and Recap
The International Builders’ Show (IBS), hosted by the National Association of Home Builders (NAHB), has been bustling with vendors and visitors from start to finish, and we’ve had a great number of interested consumers and corporate representatives pass by our booth to check out the Retail Visualizer we created and customized for our booth host, Energy Solutions Center (ESC).
Our ESC Visualizer features photos of backyard and porch areas from a variety of angles to provide our visitors with several options and perspectives for the backdrop of their demo. We then access our catalog of outdoor furniture and gas appliances, including gas lamps and heaters, gas grills, outdoor kitchens, and various pieces of outdoor furniture–the colors, fabrics, and textures of which are further customizable, which was an exciting feature for many of our visitors.
We then introduce the new eraser and measurement functions (as described in our IBS intro post) and open the floor to questions to allow each individual visitor to visualize how our unique, cutting-edge software can best be applied to his or her specific business. This has led to both business card-trading and idea-swapping about compelling additions and customizations for improving the scope, usability, and versatility of the visualizer–two of the main reasons we love participating in these events!
We spent the first day of IBS performing product demos for our stream of visitors, which included everyone from gas and energy utility representatives to furniture/appliance retailers and manufacturers to interior designers for outdoor kitchens. Our Facebook and Twitter pages have documented some great, memorable moments, and we encourage you to follow along whether or not you were able to attend IBS this year.
Check out some Day 1 photos from our booth and around the event!
Created with Admarket’s flickrSLiDR.
And stay tuned for more coverage of IBS–Day 2!
YOUReality bridges the gap between consumers, retailers, and manufacturers, and we have proven success in adapting this technology to increase sales conversion rates. Reporting up to 50% increases in sales conversion rates, YOUReality's customers are reaping the benefits of their own customers' ability to "try on/try out" which home furnishings and accessories work best in their own personal space. As interest in the retail applications of 3D visualization and Augmented Reality pervades a growing number of industries, we at YOUReality have positioned ourselves at the forefront of these technologies' surging momentum in the marketplace. Confident in the promising future of Retail Visualization, we are poised to revitalize business for those looking for what's next in sales and marketing technology.
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