YOUReality at the 2012 International Builders’ Show – Photos and Social Media Recap
After a lively, productive IBS Day 1, the rest of the 2012 International Builders’ Show (IBS) hosted by the National Association of Home Builders (NAHB) was a flurry of introductions, product demos, and positive feedback on our Energy Solutions Center outdoor kitchens Retail Visualizer. Continue reading
YOUReality at the 2012 International Builders’ Show – Day 1 Photos and Recap
The International Builders’ Show (IBS), hosted by the National Association of Home Builders (NAHB), has been bustling with vendors and visitors from start to finish, and we’ve had a great number of interested consumers and corporate representatives pass by our booth to check out the Retail Visualizer we created and customized for our booth host, Energy Solutions Center (ESC). Continue reading
YOUReality 3D Visualization at the NAHB 2012 International Builders’ Show!
The 2012 International Builders’ Show (IBS) presented by the National Association of Home Builders (NAHB) opened its doors this morning, kicking off the largest annual show of its kind at the Orange County Convention Center in Orlando, Florida. From today, October 8th, through Saturday, October 12th, tens of thousands of attendees will browse new products and groundbreaking technologies from more than 900 exhibitors from home hardware and appliances to natural gas and the latest in green, eco-friendly home development.
YOUReality is proud to be a part of this annual event with our client Energy Solutions Center, supporting and promoting their natural gas solutions via our updated and re-released 3D Augmented Reality-enabled Online Retail Visualizer. Continue reading
2012: The YeAR of Augmented Reality
As January 2012 comes to a close, we look back at our annual month of resolutions, fresh starts, new plans and budgets, exciting innovations, and predictions for the future. 2012, amidst all its apocalyptic hype, is shaping up to be a booming year for many industries worldwide, particularly interactive technologies and consumer electronics.
The annual, globally-renowned International Consumer Electronics Show (CES)–held this year in Las Vegas, NV, from Jan. 10th-13th–showcases any and every technological development you can imagine, from the latest in 3D televisions and tablet computers to electric cars and smarter smartphones. But one technology seemed to stand out from the rest as it captivated info-craving consumers, techies, bloggers, marketers, and business folk alike with eye- and attention-grabbing displays and growing opportunities for versatility and development: Augmented Reality. Continue reading
Reading Recap: Home Staging Tips for the New Year
In this week’s reading recap, we examine emerging technologies as well as trends and best practices recommended for home staging and decorating success in the new year. Continue reading
Reading Recap: Winter/Holiday Edition
In the giving spirit of the holiday season, we’d like to share with you the latest addition to the YOUReality blog: a weekly recap of articles, tips, statistics, announcements, and other interesting tidbits that we’ve been reading and would like to pass on to you, our readers. Mostly thematic, some more incidental, these posts–we hope–will be a regular resource of relevant content for your assorted professional and recreational interests.
This week, our winter/holiday edition zeroes in on issues that plague most non-retail businesses this time of year: how to maintain positive sales growth during the lethargic winter doldrums–particularly for real estate professionals, home stagers, and anyone selling a home during the holidays. Continue reading
Real Change for Real Estate: Interactive Virtual Staging
Staging a home for sale, especially an empty home, results in dramatic decreases in listing time, as well as increases in average sale price of homes. This primer explores the evolution of real estate staging, from physical moving of furniture to virtual staging to interactive virtual staging. Continue reading
Retail Psychology and the Sense of Touch: A Hidden Link
Akin to the statistical retail data gathered by our software, the proof of the pudding is in the eating, and third-party reports and case studies have made a strong case for why Retail Visualization Solutions work. One such report–“Sales Technology: Selling with Augmented Reality” released by Hidden Creative this past September–has been picked up by several technology and Augmented Reality blogs, such as this piece from We Are Organized Chaos, and this piece from goAugmented. Hidden is a marketing communications agency that specializes in Augmented Reality (AR) services, and their latest report–available for free on their website–includes definitions, case studies, marketing strategies, and compelling reasons for AR’s success in the marketplace. Continue reading
Data Basis: Analytics Affirm Retail Visualization
At YOUReality, we are confident that our Retail Visualization software solutions are game-changers for our customers and our customers’ customers. But even the most assured of us love a little proverbial pat on the back for reinforcement. Naturally this hinges primarily on positive customer feedback. But we also highly value the raw data and consequent retail statistics from our customers—and other companies implementing similar Augmented Reality-based technologies—which prove without a doubt that Retail Visualization has a substantial impact on sales conversion rates. Continue reading
Fashioning Technology for the Future of Retail
At YOUReality, our flagship technology–Retail Visualization software–has already turned the heads of national and international media. We have provided numerous interviews for digital imaging trade pubs like The 6Sight Report and online e-commerce digests like Internet Retailer, and CNET and Forbes have picked up on our augmented awesomeness.
As YOUReality’s software synthesizes 3D models with Augmented Reality technology, we see this AR media coverage as an excellent launching pad for the exploration and debate of this technology’s–and Retail Visualization’s–applicability, practicality, cost, and end results for the global market. Continue reading
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